Yes With Ease | Custom Sales Training for B2B Teams

Challenges

Do any of these sound familiar?

Your best salespeople outperform the rest 3-5x, but you can't explain why

Leads sent to partners disappear without follow-up

New salespeople or partners take too long to become productive

Sales training happens once a year and is forgotten within a month

Your CRM has the data, but no one knows what to do with it

How we work

From your reality to a program

We listen

We start by understanding your sales process, your team, and your challenges. Through a structured conversation we map out exactly what your program should cover.

We diagnose

We identify the gap between where your team is and where they could be. What your best sellers do that the rest don't. Where deals stall and why.

We build

We create a program with lessons built on your methodology, quizzes that test real application, and an AI Coach that knows your company, your competitors, and your pipeline.

The program

Built on two foundations

Every program combines two things that are rarely found together.

Your reality

Your sales process, your products, your customers, your competitors. Every lesson follows your team's actual workflow. Every quiz tests scenarios they recognize. Every AI Coach session is grounded in deals they're working on right now.

Your methodology, structured and made trainable.

Proven methodology

Research on buyer psychology, decision-making, and what actually drives results in complex B2B sales. Principles tested across industries and markets over 20 years. The patterns that separate top performers from the rest, named and made teachable.

Your team learns what works and why. That is what makes the change stick.

What brings it together

Workshops where your team applies the foundations to real deals. Michael coaches the group over 6 months.

Between sessions, the AI Coach keeps your team sharp. A roleplay before a tough call. Feedback on an email draft. Every day.

Results

Results that show
in pipeline and conversions.

"Everything I need to grow as a salesperson - in one place"

The platform has everything I need to grow as a salesperson: meeting prep, objection handler, ROI calculator, templates, and an AI coach that helps me practice before important conversations. Short, practical lessons combined with exercises I can use in my next customer meeting. I now book significantly more qualified meetings, and a larger share of them move to the next step. It's given me a completely different confidence.

Erik Valentin

Business Developer, Newsec

"A core part of how we work with sales today"

The Sales Accelerator gave us a shared language, clearer structure, and a calm confidence in how we drive deals. The team has become more proactive, works more focused in every customer dialogue, and spends their time where it actually makes a difference. This is an effective and practical approach that we now use as the foundation of our updated sales strategy.

Christoffer Palm

Head of Sales, Ropo

"The more relaxed I am, the more the customer wants to move forward"

I use the AI Coach every day and get tremendous value from it. The other day it helped me create a segment analysis that turned out to be spot on. The program has made me significantly more confident in my sales approach and given me a strong drive to keep developing. The biggest insight is that the more relaxed my approach, the more interested the customer becomes in taking the next step.

Christian Ivarsson

Senior Client Executive, Ropo

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The platform

Training, AI coaching and
CRM insights in one place

Built around your company. Connected to your real deals. The AI Coach knows your products, your competitors, and your sales strategy. For direct sellers and partner managers.

Direct sellers KAM / Partners

📚 Lessons 📝 Exercises 🤖 AI Coach 📊 Pipeline Intelligence 🛠️ Tools 💡 Best Practice Blueprint 🎯 Goals & Development

Personalised with your Company Knowledge

About

Built by a seller.
For sellers.

My journey in sales started in Swedish stairwells, selling vacuum cleaners door to door for Lux. That's where I learned that selling is about building trust and understanding what the customer actually needs.

I carried that principle with me when I led sales teams in South Africa and built five companies in Southeast Asia that grew to over 80 MSEK in three years. Structure, clarity, and the right questions worked everywhere.

In international satellite communications sales, I saw the same thing: big deals close with calm conversations where the customer sees the value themselves.

I created Yes With Ease to give sales teams what I wish I'd had earlier: a practical system for selling premium with clear structure and focus on what matters to the customer.

20+

Years in B2B sales

Subsidiaries built

132M

SEK record deal ↗

Background from

We help B2B companies
build stronger sales